Founded in 1988, EcoLogo is North America’s most respected and established multi-attribute environmental standard and certification mark. In a skeptical marketplace, EcoLogo builds the trust needed by providing scientific credibility and proof of environmental leadership.
EcoLogo provides customers -– public, corporate and consumer – with assurance that the products and services bearing the logo meet stringent environmental standards that have been verified by a third party auditor. By certifying environmental leaders in over 120 product categories, EcoLogo helps customers find and trust the world’s most sustainable products.
EcoLogo is more than a label. It’s a marketing program aimed at building market share for the world’s most sustainable companies and showcasing true environmental leadership amongst products and services in the marketplace.
EcoLogo Facts. EcoLogo is:
• A founding member of the Global EcoLabelling Network (GEN), an association of third-party environmental performance labeling organizations dedicated to improving and promoting the eco-labelling of products and services.
• The only North American eco-labelling program approved by GEN as meeting internationally recognized ISO 14024 requirements.
• A multi-attribute criteria certification program developed based on the lifecycle of a product or service.
About TerraChoice Environmental Marketing
TerraChoice Environmental Marketing has been managing the EcoLogo Program on behalf of the Government of Canada since 1996. TerraChoice is a science-based marketing firm that helps clients convert genuine environmental leadership into winning strategy, communications and positioning.
